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Raising funds is much easier, because many more people can be reached.Efforts can be now documented and new tools such as ChipIn (http://www.chipin.com/) enable individuals to donate instantly online to their charity or non-profit organisation of choice directly.
Even in virtual worlds like Second Life both the non-profit and non-government organisations are establishing a presence, raising awareness of many real-world issues such as the current genocide in Darfur in Sudan.
More Powerful and Direct Connections
The existing Social sector model of both non profit and non government organisations has typically relied on outside funding and the mainstream media, as to what objectives and awareness get promoted.
This traditional approach is now being bypassed as organisations can go directly to the public.
Web sites, such as http://www.donorschoose.org for example, allow teachers and educators to post small individual projects that request funding from individuals on the Web; projects that schools won’t or can’t fund due to bureaucracy or other reasons.
These projects that get posted online are often funded pretty rapidly as teachers can make requests directly to the public.
Another site – http://www.kiva.org -– allows investors to lend small amounts of money to poor entrepreneurs in the developing world directly, so they are not dealing with loans from banks or loan sharks.
People can be he...
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